How To Create Separation…Build Your People Up

This was a really well written article from Carrier Management I found from the insurance industry on the need for creating separation from competition and how to go about it…the focus should be on building your people up!

I love the point he makes about not just telling an individual what procedures to perform, but to help them understand their role and their value to the company. His explanation of the CSR’s position and role in the company (in the last section titled…”Oh, I’m just a…”) as the customer’s first line of contact is fantastic…”Oh, so you’re about the most important person in the agency.”…well said!

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